The Aim
Flying Blue required a new e-commerce store where members could redeem their Flying Blue Miles for merchandise.
Our Solution
We combined rewards sourced from the airline’s strategic partners with products and experiences from hundreds of global brands.
The Result
We made redemption possible on dynamically priced inventory, increasing the rewards available from 250 to over 4000 products.
We started working with Flying Blue in 2012 when we provided them with the technology to support a new e-commerce store where members could redeem their Flying Blue Miles for merchandise. Initially the store was stocked with products sourced from its own partners, but in 2014 we suggested upgrading the store to a new version of redemption store, increasing the rewards available from 250 to over 4000 products.
We combined rewards sourced from the airline’s strategic partners with products and experiences from hundreds of global brands. We also updated the digital features for an easier shopping experience, with dynamic and localized content, including language and locally available rewards. Using iFrame technology, we made redemption possible on dynamically priced inventory, such as car rentals.
We combined rewards sourced from the airline’s strategic partners with products and experiences from hundreds of global brands. We also updated the digital features for an easier shopping experience, with dynamic and localized content, including language and locally available rewards. Using iFrame technology, we made redemption possible on dynamically priced inventory, such as car rentals.
